History

Lind Group History

The Lind Group was established in 1992 by Graham Dacre when he acquired his first dealership, Averills BMW of Norwich. Over a 15 year period the group grew to become one of the premier privately owned dealer groups in the UK motor industry representing Audi, BMW, Mercedes-Benz, MINI, Mitsubishi, Honda, Volkswagen, Land Rover and Porsche.

Following the landmark sale of the business in 2006, the Lind Group is now on a new journey and currently represents Harley-Davidson® & Buell® in both Norwich & Guildford, BMW Motorrad in Norwich and Porsche in Tonbridge. The Lind reputations has become synonymous for Quality Staff, Quality Service and Quality Customer Care - the ethos of the group is to deliver all things to the best of our abilities, taking pride in the relationships we have with our customers, manufacturer partners and treating our staff with respect. We believe that we are building our business for the long-term.